Helping Australia attract the best and the brightest

Primary developed and implemented a long-term strategy to help Educational Testing Service (ETS) build recognition around the accuracy, reliability and integrity of the TOEFL iBT® test in Australia. The TOEFL test is the most widely accepted English-language assessment worldwide, recognised by more than 9,000 institutions in more than 130 countries, including Australia. To date, more than 30 million people have taken the TOEFL test.

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