Social Issues

The community, governments and organisations increasingly need to work together on issues that are critical to the health and well being of individuals and groups at risk.

Primary Communication has more than twenty years experience in working closely with key interest groups to build successful strategic communication campaigns. These programs effectively:

  • Change behaviour
  • Influence opinion and government policy
  • Educate broader groups within the community

Primary's team has a deep knowledge and expertise of social issues including:

  • Public health: mental health, illicit drugs, disease and illness
  • Climate change and the environment
  • Youth behavioural change and education

We do this through:

  • Strategic communication programs
  • Advocacy and stakeholder engagement activity
  • Government relations
  • Media and community influence programs
  • Education and awareness campaigns
  • Convening roundtable and town hall meetings
  • Developing influential conferences communication strategies
  • Creating content and language to influence change associated with an issue
  • Creating positions of leadership and expertise

Primary Communication is on the Register of Lobbyists for both the NSW and Federal Governments. The company has a strong ethical value system that is supported through membership of the PRIA Registered Consultancies Group.

For additional information please reference our case studies on Anex, depressioNet, Electricity Safety Week and COzero.

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