about primary

Primary is an independent, Australian-owned strategic communication company that has been leading the industry since 1990. The organisation has flourished by delivering top programs for organisations in business-to-business, government and consumer markets.

Clients are in a range of sectors:

Technology
Energy
Financial Services
Consumer Goods
Professional Services
Manufacturing
Government
Public health
Not-for-profit

Every client has senior counsel as part of their daily service.

Every client has a tailored team, with specialist skills and connections.

Every client gets results – or a very fast alert that things need to change.

Primary Communication is a member of the PRIA Registered Consultancies Group. This has clear ethics and promotes excellent management practices for the profession.

Primary is also currently listed on the Register of Lobbyists for both the NSW and Federal Government. It is also registered on the Federal Government Communications Multi-User List.